The Association of the U.S. Army’s marketing team has been recognized with a prestigious industry award for outstanding achievements in marketing.

Selected through peer and community voting based on observation of an organization’s work, the 2024 OnCon Marketing Team of the Year Award earned by AUSA was announced on Oct. 22 by OnConferences at its virtual fall summit for top executives around the world.

“We are so proud of our marketing team for this outstanding and well-deserved achievement,” said retired Gen. Bob Brown, AUSA’s president and CEO. “Their hard work and dedication to telling the Army story and supporting the soldier shines through every day, and we are thrilled for them to be recognized by their peers.”

OnConferences is an organization that connects top professionals across various industries, promoting collaboration, innovation and thought leadership, according to its website.

Voters selected teams they felt demonstrated a good mix of success and positive impact on their organization, made strong contributions through thought leadership, has been innovative in their projects and exhibited exceptional leadership by the team leader, according to an OnCon news release.

Megan Ryle, AUSA’s director of marketing, said the team is “surprised and delighted.”

“The AUSA marketing team is genuinely humbled and elated to receive such high praise and recognition from the global community for our hard work and dedication to the AUSA brand,” Ryle said, pointing out that a new logo helped cement the association’s brand.

Unveiled in October 2023 at the AUSA Annual Meeting and Exposition in Washington, D.C., the new logo is inspired by the World War II Army Rangers who scaled the cliffs of Pointe du Hoc in Normandy, France.

The logo represents AUSA’s role as the Army’s premier association and its efforts to grow and connect with a new generation of soldiers.

“Our new logo has truly helped solidify our brand identity, enhancing our graphic and vocal presence in front of the Total Army,” Ryle said. The marketing team is “proud to support the association in conveying its vital mission of being a voice for the Army, support for the soldier.”

Ryle, who has been with AUSA for seven years, praised new team member, Brandon De Aguero, a senior graphic designer who joined AUSA in February, and Jill Boynton, AUSA’s principal graphic designer, who has been with AUSA for 17 years.

Boynton “is incredible, leading the team graphically and using her eagle eye to assure that every product we produce is of the highest quality,” Ryle said.